Project: New museum, The leisure boat museum (Fritidsbåtsmuseet)
Client: Murberget, Västernorrland County Museum (Murberget Länsmuseet Västernorrland)
For more than 100 years, our extraordinary Swedish archipelago has been a playground for families on summer vacation. In the early twentieth century you would mostly find rich families or fishermen on the islands. Today more than 800 000 leisure boats of various models are registered in Sweden and boating is growing more popular than ever.
The museum presents 27 different boats and their stories and is not only about winds and rough waters. It also reveals the history of Sweden and the desire for the freedom to explore nature which the Swedish people hold so close to their hearts.
Expology contributed to this permanent exhibition with project management, concept and content development, text, graphics and exhibition design. The exhibition design was developed in collaboration with designer Patrik Larsson.